How To Sell Products That Customers Will Love
Price has nothing to with it.
It is one thing to have a product to sell and it is another thing to sell a product that customers will love. Doing the latter requires you to horn certain skills that put you and your product on a platform that the customers crave to be. Because most entrepreneurs do not know how to make customers love their products, they often sell with difficulties.
Let me give an instance of a product that customers love. Apple products are a perfect example. We love the iPhone and most other products not because of its features. Of course not. Many iPhone users don’t even know the unique features let alone use it. Just last month, I though a friend how to command Siri with her voice. She never knew such minor features existed on her iPhone, albeit using it for over two years.
Your brand may not be as big as Apple, perhaps you sell squeezed apple juice (pardon my dry humour), but you can sell it to customers in a way that they will love it. Actually, they will crave to have it. Here are a few things to look at.
Give your product badass packaging
Purchasing decisions are emotional and the influence of aesthetics on our emotions is underrated. Everyday products are on the aisle of various grocery stores. An…
